Does Dave Portnoy Own High Noon?


If you’re a fan of alcoholic drinks, you might have heard of High Noon. It’s a brand that’s been making waves in recent years, known for its refreshing and easy-to-drink canned cocktails. However, there have been rumors circulating that Dave Portnoy, the founder of Barstool Sports, is somehow involve with the brand. So, does Dave Portnoy own High Noon? Let’s find out.

Who is Dave Portnoy?

Before we dive into the specifics of the High Noon situation, let’s first talk about who Dave Portnoy is. Dave Portnoy is a well-known figure in the sports and media industry, having founded Barstool Sports in 2003. Barstool Sports started as a print publication, but over the years has grown into a multi-platform media company that covers

  • sports
  • entertainment
  • pop culture.

Portnoy has been at the helm of the company since its inception, and has become a highly visible and controversial figure in the industry.

What is High Noon?

High Noon is a canned cocktail brand that has been gaining popularity in recent years. The brand was launched in 2019, and is known for its refreshing and easy-to-drink cocktails, which come in a variety of flavors. High Noon’s drinks are made with real vodka and fruit juice, and are sold in four-packs of 12-ounce cans.

The Rumors

So, where did the rumors about Dave Portnoy and High Noon come from? Some people have claimed that Portnoy is an investor in the company, while others have suggested that he might even own the brand outright. However, there has been no official confirmation from either Portnoy or High Noon about any potential involvement.

The Facts

Despite the rumors, there is no evidence to suggest that Dave Portnoy owns or has any significant involvement with High Noon. The company’s official website does not list Portnoy as an investor or owner, and there have been no public statements from either party confirming any sort of relationship.

It’s worth noting that Portnoy has been known to promote High Noon on his social media channels, and has even featured the brand in some of his Barstool Sports content. However, this is not uncommon for Portnoy, who frequently promotes brands and products on his channels.

The Future of High Noon

Regardless of Dave Portnoy’s involvement with the brand, it’s clear that High Noon has been a success story in the world of canned cocktails. The brand has gained a loyal following among drinkers who appreciate its tasty and convenient drinks. As the popularity of canned cocktails continues to grow, it’s likely that High Noon will remain a major player in the industry.


Dave Portnoy is a well-known figure in the sports and media industry. In conclusion, there is no evidence to suggest  that  Dave Portnoy  owns High noon. While he has promoted the brand on his social media channels, there is no concrete evidence to support claims that he has an ownership stake or investment in the company. As always, it’s important to approach rumors and speculation with a healthy dose of skepticism, and to seek out reliable sources of information before accepting claims as true.


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